NOIZ is a communication & marketing technology platform turning engagement into impact.
It does so by using AI-powered marketing campaigns and data monetization to thwart ad fraud and help businesses create real personalization across customer journeys, resulting in higher engagement and greater returns on marketing investment.
Consumers who monetize their data are rewarded in NOIZ tokens. In the fashion of a loyalty program framework, they can redeem their NOIZ tokens for special offers, and redeemed tokens are donated to social impact organizations. This boosts the profile of the brand that provided the special offer, and this is how engagement becomes impact through NOIZ.
Using an SDK and API, NOIZ has integrated its AI-powered marketing campaigns with WordPress, email service providers, blockchain protocols, ad networks, chatbot services, payment gateways, and messenger apps. An individual person, or team, can build and service their own customizable NOIZ campaigns and even contribute to the growing list of integrations.
Built by a 10-person team—including 1 serial entrepreneur, 1 DSP architect, and 2 lead developers with past experience at AxePay, the Canadian Space Agency, NEM and The Boeing Company—NOIZ is bringing scalability to the worlds of blockchain and cryptocurrency through online marketing and consumer data.
|Soft cap||2,000,000 USD|
|Restricted countries||China, United States of America|
|Know Your Customer||Yes|
2016 Q1: Hybrid Mobile Marketplace is Created
A framework on how mobile advertising operates is set up by combining premium and performance advertising into a new hybrid mobile marketplace
2016 Q2: Guaranteed Clicks on Mobile Initiative, Premium Advertising PRIME, and DARTS Data Analytics Launched
Initiate big data analytics re-targeting solution that increases the total value of the inventory for marketers The new approach increases the average click-through rate by 65% and gains higher yields for both the publishers and advertisers
2016 Q3: Design NLP/ Cognitive Ad
Develop market leading innovative projects using strong NLP backend and cognitive ads technology
2016 Q4: Artificial Intelligence Multi-language Rollout
AI engine trained and tested on food inventory of 1.5 million restaurants, tested with 87% accuracy across multiple languages
2016 Q4: Artificial Intelligence Multi-domain Rollout
Trained and tested on e-Commerce inventory of 40,000 products across several concepts
2016 Q4: Artificial Intelligence Deep Domain Rollout
Trained on call center conversations for over 4,000 products and 1,000 elite clients to assist human workforce and business efficency
2017 Q1: NLP (Natural Language Processing) V1 Launched
Better understanding of sentence structure extendable to some paragraphs
2017 Q2: Video First View Ad Network Launched
Curates selected premium mobile app and web inventories that comply with brand safety and can achieve viewable impressions
2017 Q3: Alcanzar Launched
Safety-first demand side platform (DSP) with brand-protection strategy in place to safeguard advertisers’ brands from appearing next to unsafe content
2017 Q4: NLP V2 Launched
Better understanding of non-dictionary words and variations, tested over multiple languages
2017 Q4: Chatbot Framework V2 Launched
Support of more conversational cognitive ad
2018 Q1: Cognitive Ad Framework V1 Launched
Rules and click navigation based cognitive ad network integrated with automated data digestion from web crawlers and documents on cloud
2018 Q1: Market Launch of Asia’s Leading Bank’s First Lifestyle Cognitive Ad
Cognitive ad with connection to admin platform with strong AI and NLP support, compatible with English and Chinese Linked to 3,000+ linked merchants with full control on content updates, 2.95M interactions and 50,000 unique users since launch
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